Success for us means only one thing:
Success for you.

Dala Communications is taken from the nickname “Dala,” which refers to the Dalecarlian horse, a cultural symbol of Sweden and the heritage of agency President and CEO Leah Ekmark Williams.

Under Dala’s former name, C. Pharr & Company, the agency had, for decades, established a reputation for helping clients build their businesses by communicating their unique stories. Dala’s predecessor agency was founded by Cynthia Pharr Lee, one of the Southwest’s leading communications experts. Earlier, she spearheaded the growth of three of Dallas’s largest PR agencies, The Richards Group/Pharr Cox Communications, C. Pharr & Company and Tracy-Locke/Pharr.

Leah joined the agency in 2005. Together, she and Cynthia serve a clientele of some of the most respected names in business and have built a team of skilled public relations experts whom have fostered a 20-plus-year legacy of trusting relationships with clients, communities, media and other influencers.